You know what Beyoncé says: “If you got it, flaunt it.” And that’s exactly what one model did when she posed for Beyoncé’s merchandise campaign.
ELLE says that Beyoncé recruited the help of Jillian Mercado, a model with muscular dystrophy, to be one of several to be photographed wearing sweatshirts, hats and T-shirts for the ads.
Mercado, “a 28-year-old fashion blogger-turned-model who uses a wheelchair,” is featured in the ads wearing apparel with “popular lyrics from Beyoncé’s hit singles ‘7/11’ and ‘Formation'” emblazoned across the items.
The model took to Instagram to share the news of her participation in the campaign, posting a few of the images with other models to her account. In one photo, her excitement is palpable, with the caption reading:
“OK LADIES now let’s get in FORMATION! So BEYond excited to finally announce that I’m on the official @beyonce website!!! A special shout out to Queen Bee herself and the amazing team behind it.”
While the model certainly shared her excitement of being featured in the campaign, she had another message to share. Speaking to The Daily Mail, Mercado explained that she wants people to find hope in her photos and her story.
“[My aim is to give] hope to people who are maybe saying, ‘My life is over’ because they are disabled. You can totally do it, nothing should be stopping you.”