SparkFire Active isn’t just an athleticwear brand — they are a brand on a mission to ignite a spark of inspiration in girls across the United States and around the world. It should come as no surprise, then, that their apparel is literally stitched with the very message the company seeks to spread.
Launched in August 2016, SparkFire Active is starting small with a seven-piece line that founder and ‘chief fire starter’ Samantha Hodgkins says allows the company to focus more on spreading their message.
“Compared to traditional and incumbent fashion and apparel brands, SparkFire is really so much more about our brand passion and commitment to ‘igniting the spark,’” she said, as well as building “confidence and passion in teen girls, and supporting girls everywhere, believing that strong girls equals a strong world.”
But make no mistake: Hodgkins knows exactly what pieces she hopes to introduce to the collection as SparkFire gains momentum.
“I do have a lot of plans and ideas … and those include everything from a range of other tops like racer back tank tops, which [girls] love to wear and also for the warmer weather; sports bras, which they are very, very articulate to me about — what is challenging and difficult and doesn’t work for them and their developing bodies; leggings, of course, as their leggings are a part of their daily wardrobe and what they love,” she said of her plans to expand the line.
So far, the collection includes three long-sleeve shirts, three short-sleeve shirts and one “spark stretch” headband that features inspirational sayings part of the brand’s lexicon, such as “Be the Spark” and “Strong Girls, Strong World.”
One top — the Free-Spirit Spark Coral top — lives up to its name, combining a fiery coral color with a dynamic, yet subtle print. Featuring contrasting inset stripes and a slight v-neckline, the top is designed with both modesty and fashion in mind.
Made from REPREVE® fabric that’s constructed from 100 percent recycled PET fibers and blended with spandex , the top is both durable and comfortable, yet also breathable — a perfect combination for teenage girls on the go. The Free-Spirit Spark top also features four-way stretch, as well as moisture-wicking, odor-resistant and quick-dry technologies.
While the top certainly has all the makings of a high-quality athleticwear piece, it’s the even finer details that make the top particularly charming and a joy to wear. With sizes labelled as “Exceptional & XS,” “Sassy & S,” “Mighty & M” and “Luminous and L,” all components of the top seek to make the wearer feel empowered and strong. Even the sleeve of the shirt is emblazoned with a reminder to “be the spark.”
As if that weren’t enough, 5 percent of each purchase is donated to Sacred Valley Project, which helps girls who are “first in [their] family to get a secondary education, with plans to be the first-generation graduate and next generation leader,” according to SparkFire. The donation helps to fund educational scholarships, as well as books, supplies, room and board, lifeskills training, and mentorship — and once SparkFire sells 500 shirts, the company says a full year of education is funded for one of the students.
With every aspect of their brand seeking to inspire girls around the world, SparkFire Active delivers a thoughtful, sustainable and charitable alternative to big-name athleticwear brands, offering options that are specifically tailored to the needs of teenage girls.
So if you want a little bit of spark in your life, head over to SparkFire Active now to check out the rest of their collection — you can even get free shipping on your order of $49 or more!