Stefani packs style into two new eyewear lines

Finding out you need to wear glasses doesn’t have to be a fashion death sentence  — that’s what Gwen Stefani is proving with her new eyewear lines.

According to ELLEthe No Doubt singer has launched two eyewear lines — Tura—gx by Gwen Stefani and L.A.M.B — with the new styles set to debut this month. Sharing with ELLE that her son Kingston was the inspiration behind including her first junior’s collection, Stefani said it’s a chance to make fashionable eyewear for the entire family.

“He had to get them starting in kindergarten, and at first, I felt so nervous, but he loves them,” she said.  “And it’s amazing how life works itself out, because I have to wear glasses now, so we can all match.”

But beyond her son providing some motivation for the eyewear line, Stefani elaborated to  ELLE on her third collaboration with eyewear design company Tura, not only calling her design partners “dope,” but also sharing that they both want to ensure that her designs only enhanced a wearer’s personal style.

“…We’re very honest about the fact that if you’re wearing glasses, they’re not invisible. We can see them,” she said. “They don’t fade into the rest of your look. So if you’re going to wear them, you might as well go with a bold color, a cool pattern, something beautiful.”

Be sure to check out Stefani’s new frames for Tura and L.A.M.B before they are available for purchase later this month.

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