A model and a shoe brand walked into a design room — what they came up with was not the punch line of a corny joke, but size-inclusive shoes that are the perfect fit for any body.
According to Glamour, Jeffrey Campbell announced a collaboration with model La’shaunae Steward that provides a capsule collection of size-inclusive shoes. The five-piece collection promises that the designs will “fit your every curve,” says Glamour, keeping in mind that when they say their shoes “are made for everybody [they] truly mean everyBODY.”
So where did the idea for a size-inclusive footwear collection come from? Glamour says Steward and friend-slash-Jeffrey Campell creative direct Sanam Sindh once had a conversation about a lack of boots for curvy customers when the idea was hatched:
“I was telling her how a lot of the boots don’t fit thicker legs, and as my friend—who knows how the fashion world doesn’t celebrate fat brown women enough—she saw this as an opportunity for me, an underappreciated curve model.”
In helping to bring the line to life, Steward is not only opening the door for more inclusive designs to be created in the future, but also for consumers to see themselves represented by a brand.
“I grew up never being able to afford the things I like and for [a brand I’ve] loved since a young teenager to believe in me and to acknowledge me is amazing,” Steward told Refinery29 in an interview.
And she is amazing.
