With a female CEO leading the company since 2014, General Motors is about to get a new woman in charge.
According to CNN, GM has announced that Dhivya Suryadevara will be their new CFO, joining CEO Mary Barra in leading the Fortune 500 motor company. The move also puts GM in exclusive company, says CNN, with Hershey being the only other Fortune 500 company to have both a female CEO and CFO.
As for Suryadevara, CNN says she “joined GM in 2005 and has been vice president of corporate finance since July 2017,” and her recent promotion will have her replacing Chuck Stephens, who had been CFO since 2014.
While putting a woman in a position of power is significant, Anna Beninger, senior director of research and corporate engagement partner at Catalyst — a “non-profit studying women and work” — told CNN that this move is even more rare.
“Any time a woman brings on another woman, it’s notable. It should be acknowledge, and celebrated.”
Amen to that!
Female leaders are models, both literally and figuratively — and in this all-new campaign by Reformation, these women are actually the models of the brand’s latest styles.
According to Glamour, Reformation decided to ditch traditional fashion models for their holiday campaign and instead opt for “women who are leaders in a variety of male-dominated fields to front its campaign, bringing a new meaning to power-dressing.”
Fashionista reports that one — Kirsten — is the founder of an e-commerce venture capital firm, while another — Kate — is a branch chief of operations for engineering at a space agency, among others in different industries, sharing in a release that they strategically chose women in fields that are “notorious for under-representing the ladies.”
Reformation founder Yael Aflalo explained to Glamour the company’s decision to cast the women in this way:
“We’ve always admired like-minded women who get sh*t done and make a big impact in whatever field they’re in…So we wanted to celebrate a group of ladies who share that passion for leadership and change.”
Sharing that the campaign aims to bring a new meaning to the term “power dressing,” Aflalo told Glamour that it’s all about wearing pieces that make you feel confident.
“We do think clothes have the power to make you feel a bit more confident,” Aflalo said. “Power dressing is not as much about what you’re wearing, like a business suit vs a backless dress, but more about how it makes you feel.”
Shop the collection here.